A record year for the wrong reasons

Customer theft against UK retailers reached a record £2.2 billion last year, with more than 20 million theft incidents reported, according to the British Retail Consortium. As Deloitte UK notes, "shrink" is now a board-level issue rather than a line-item nuisance.

What’s driving the surge

• Cost-of-living pressure pushing up opportunistic theft.
• Self-checkout expansion creating unmonitored gaps at the till.
• Organised retail crime hitting multiple branches and reselling fast-moving lines.
• Thin staffing and lean rotas leaving fewer eyes on the shop floor.

Industry analysis from Vista ties the rise directly to these four pressures.

Why traditional CCTV isn’t enough

Passive cameras record incidents for later review; they don’t prevent them. Computer-vision AI watches every camera in real time, flags scan-avoidance, concealment and known patterns within seconds, and routes an alert to staff while there is still time to act — see real-time alerts.

The numbers that matter to a UK retailer

Track all of it through De Flow AI’s retail analytics dashboard.